Jenna SmithHow I Use “The Advertising Concept” to Go Beyond The Brief: A ReviewLet’s take a trip down memory lane to that moment of sheer excitement when I couldn’t stop talking about my aspirations of joining AWARD…Apr 19Apr 19
Jenna SmithThe AWARD School Advantage: Lessons from “Hey Whipple, Squeeze This!”It’s the end of my first day at AWARD School. There I am buzzing with excitement, fuelled by creativity and ambition. I return home…Mar 23Mar 23
Jenna SmithinBootcampThe White Flag In the SEO vs. UX ShowdownI’m doing it. I’m biting the bullet and Mother Teresa-ing the feud we are more than familiar with. Yep! We’re diving headfirst into the SEO…Nov 21, 2023Nov 21, 2023
Jenna SmithBrewed Minds Book Club: “Women Who Run With the Wolves” ReviewSo, I’ve started this little book review series — a virtual fireside chat, if you will. In the chaos of my daily grind, audiobooks have…Nov 15, 2023Nov 15, 2023
Jenna SmithinBootcampThe Most Underrated UX Design Tip: USPsHave you ever wondered why some websites and apps just “click” with you? It’s not some magic trick, it’s the result of UX designers weaving…Nov 13, 2023Nov 13, 2023
Jenna SmithinBootcampWhy Overthinkers Make Great DesignersEver heard the phrase “analysis paralysis”? If you’re an overthinker, it probably rings a bell. But what if I told you that overthinking…Nov 13, 2023Nov 13, 2023
Jenna SmithinTourRadar5 Reasons Travel Agents Need to Book Organized AdventuresIt’s time to unleash your clients’ inner adventurer and offer them the trip of a lifetime. Adventure travel is not just a passing fad —…Apr 14, 2023Apr 14, 2023
Jenna SmithinTourRadarThe Trend Is Revenge…Travel, of Course!Revenge travel is more than just a buzzword; it’s a celebration. It’s a party that every travel enthusiast has held to slap back at…Apr 14, 2023Apr 14, 2023
Jenna SmithinTourRadarHow Travel Agents Can Stay Ahead of the Game With Booking PlatformsSit down with industry leaders as they share how booking platforms are changing the game for travel agents.Nov 3, 2022Nov 3, 2022
Jenna SmithinTourRadarWhat is TourRadar: Unpacking the Adventure Booking PlatformEvolving from an online marketplace for multi-day tours to an Adventure Booking Platform, TourRadar has caught the eye of industry partners…May 4, 2022May 4, 2022